Look familiar? Strange, I didn’t think I worked with Kmart. (Counterfeit / ripoff alert)

Say what you will about Kmart… I didn’t think they’d stoop this low. Friends of mine were there earlier today and gave me a call to let me know that a t-shirt they saw there looked very similar to the Heart Tee I did as part of my Urban Outfitters artist series tees in 2008. A quick online search later, and lookie here… a bit familiar, dontcha think?

Alyssa Zukas ripped off by Kmart? You decide.

Alyssa Zukas ripped off by Kmart? You decide.

And some more that may have been… oh… lightly “inspired by” my original designs:

Kmart Goes Too Far—these tees were NOT designed by Alyssa Zukas. Caveat emptor.

Kmart Goes Too Far—these tees were NOT designed by Alyssa Zukas. Caveat emptor.

I guess imitation is the highest form of flattery and yadda yadda. On the bright side, it looks like my stuff has caught on so much that big-box stores want their little piece of the action. But I’ll be honest with you—it’s not like I’m making bank on my designs… I still rely on every single item I sell to make ends meet.

What do you think… outright theft? Or [gag]… fair use? Sound off in the comments. I’m pretty P’ed-O and I could use some moral support.

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2 Responses to “Look familiar? Strange, I didn’t think I worked with Kmart. (Counterfeit / ripoff alert)”

  1. Devin Korwin July 16, 2009 at 1:31 pm #

    Definitely verging more on outright theft, although I believe that there is a supreme court precedent citing the use of scarves in fair use trials.

  2. BurtonInn September 26, 2009 at 2:30 pm #

    Great Design! As long as they change 10% of your copyright design–it is legal. Find the manufacturer (it’s not kmart) and contact direct. Ask for a job! I owned my own licensing company for 15 years. Terry

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